If you haven’t heard about Klout, you should perhaps go and check it out first. If you are a marketer and a Klout user, should you worry about your Klout score?
Marketer’s job is all about influencing others. And when it comes to measuring influence, you simply can’t ignore Klout – undoubtedly the Internet’s most happening social media influence metric service that measures how many people you influence (“True Reach”), how much you influence them (“Amplification”), and how much they influence others (“Network”).
Though Klout has been around for almost 4 years, it’s been in the news off-late for bringing about large-scale changes – an overhaul to its scoring model with insights to help people understand changes in your influence.
To learn more about your social reach, visit Klout today.